← Back to Blog

Agentic AI Gains Ground in Fashion & Retail

Vogue Business Jul 2025

Agentic AI — systems that complete complex tasks independently — is emerging in domains like fashion for customer service and operations.

Agentic AI is being deployed to create virtual stylists and streamline supply chains, with visible and invisible intelligence reshaping retail.

Luxury Meets Autonomy

Brands like LVMH are experimenting with AI agents that plan wardrobes, suggest trends, and even propose campaign ideas — with human oversight.

Operational Edge

Agentic systems are also improving backend efficiency — from trend forecasting to demand planning — enabling smarter, faster decisions.

Cautious Adoption Ahead

Due to high stakes in brand reputation, luxury firms are adopting agentic AI carefully — balancing gains with transparency and trust.

#Agentic AI#Retail#Innovation